The #HiltonEffect: Highlighting impact, accomplishments and the future through the lens of human storytelling

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Every organization is creating content nowadays, but are people responding to it? As Hilton finishes celebrating its 100th year as a leader in global hospitality, it’s also building an editorial content strategy centered around people: travelers (both business and leisure), employees and the people of the communities and countries in which Hilton operates.

  • Lou Dubois
    Director of content for global brand communications
    Hilton Worldwide