Storytelling at Speed: How to Conceive, Plan and Report a Story Under Deadline

Name: Storytelling at Speed: How to Conceive, Plan and Report a Story Under Deadline
Uploaded: 2022-12-19
Duration: 16 min 5 s
Description: Pressure makes diamonds. But it can also make for half-baked content and filler stories — unless you have a process in place that you can turn to when you are time crunched. This session is a selection of best practices gathered from brand newsrooms across the country — curated to help your team write better, quicker. You’ll learn how to:

Pressure makes diamonds. But it can also make for half-baked content and filler stories — unless you have a process in place that you can turn to when you are time crunched. This session is a selection of best practices gathered from brand newsrooms across the country — curated to help your team write better, quicker. You’ll learn how to:

Become a faster writer by being the best reporter in your organization
Develop go-to sources that can give you what you need in a pinch
Employ the CRAP Method: Craft Really Awful Prose – and then fix it
News-jack great content and insert your experts
Punt: When all else fails, turn to the Inverted Pyramid

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