AI Avatar Lab: Crafting Your Digital Twin—or Your Exec’s

Dive into the future of brand storytelling and create a digital version of yourself or a key executive in your organization that captivates audiences. In this hands-on workshop experience, you’ll harness multiple AI tools to build a compelling digital avatar that aligns with your brand. Under the guidance of Phyusion’s Founder and Chief Strategist, Samantha Stark, you’ll weave together text, visuals and video to bring your digital self to life, unlocking creativity and driving high participation in the digital realm. What you’ll experience:

• Voice Discovery: Use ChatGPT to develop authentic LLM brand voice guidelines that capture your or your spokesperson’s unique style and perspective.
• Power Prose: Leverage Claude to draft a compelling short video script your newly defined LLM brand voice.
• Digital You: Learn the ins-and-outs of creating your own digital avatar using cutting-edge AI tools.
• Screen Debut: Transform your message into a short video, bringing your digital twin to life and ready for various communication channels, using a platform such as Synthesia.
• Strategic Q&A: We’ll wrap up by exploring innovative use cases for digital personas across your organization’s communication landscape.