Framework Subtopic: Employer Branding

Discover how a video-first strategy can become the bedrock of a unified and engaging employee experience. We’ll explore ways to leverage video across the employee journey — from comprehensive onboarding to vibrant company updates and vital retention efforts. Learn how video empowers organizations to break down communication barriers and foster a sense of belonging. You’ll Unlocking Next-Level Employee Engagement With Video

Most onboarding programs are overloaded with information but under-designed for impact. New hires leave their first 90 days unclear on priorities, disconnected from culture and unsure how to succeed. Move beyond checklists and design a 90-day onboarding journey that builds clarity, connection and measurable impact from day one. Learn how to: Map the Moments That The First 90 Days: Building Onboarding Journeys That Accelerate Culture, Belonging and Performance

A new CEO can cause uncertainty, internal turmoil and confusion across an organization. Employees, board members and key stakeholders all need reassurance that the organization’s mission and strategy would feel consistent during the change. This case study shares the coordinated communications roadmap that welcomed a new CEO after thirty years. You’ll learn about: Cross-Departmental Coordination: The 100-Day Roadmap for CEO Transitions

What does it take to create a connected employee experience when your workforce spans ships, shoreside offices, call centers, time zones and more than 80 nationalities? Join Virgin Voyages for a behind-the-scenes look at how they build culture, connection and belonging across a uniquely diverse and distributed workforce. From frontline communications and leadership engagement to Inside the Employee Experience at Virgin Voyages

Culture can be a powerful differentiator in attracting and retaining employees. This session explores how wellness programs, volunteer opportunities, employee resource groups and intentional moments of connection can create a stronger employee experience for everyone. You’ll learn how transparent communication brings these efforts together, helping employees feel part of something larger regardless of where or Culture as a Competitive Advantage