AI may not actually turn out to be the job killer everyone fears (although it may replace new headcount). But as more basic and administrative tasks shift to AI, there will be less room for comms tacticians and more need for comms strategists. In this forward-looking panel, industry execs will share their roadmap for staying relevant and leading in the AI era, including how they are upscaling their (human) teams in skillset and mindset. We’ll cover:
- Tomorrow, Today: The role of AI today and in the near future, including the outputs already shifting to AI.
- Future Focus: The new opportunities AI is creating for human communicators—along with what this means for time and budget.
- Upscaling the Team: How comms leaders are empowering their reports to better understand the business and execute against making the business better.
- Case Studies: Examples of new projects that have resulted—and how they’ve paid off for both the business and elevating the comms team.
- How AI Can Bridge Generational Gaps: Creating more personalized and inclusive communication strategies that resonate across age groups.
