If your organization doesn’t have a social video strategy, it’s time to break out your inner Hollywood filmmaker and get to work. In this interactive workshop, we’ll learn how to create top-notch video content for platforms including Instagram, TikTok, YouTube, LinkedIn, and internal channels such as intranets. Find out what content resonates best on which platform, discover in real time how to create social videos on any budget and best practices for ensuring your work gets seen—and incites action.
- Become a soup-to-nuts social studio with guidance and live, interactive demonstrations on ideation, scripting, shooting, editing and posting.
- Learn what orientation, length and style your videos content should appear in to resonate most with different platforms, and find out what makes communities on each platform keep watching and start clicking (or tapping).
- Get your videos in front of more eyes with advice on better timing, scripting, captioning, accessibility and more.
- Considerations for partnering on video to teach new audiences.
- What software and apps do you need in your arsenal to make the best content for your organization?
