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How to Tap LinkedIn to Build Influence and a Personal Brand

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0:00 / 21 minutes
21 minutes September 18, 2025

Intrigued by growing a following on LinkedIn or in any social space? This one’s for you. A prominent voice and influencer will share how they’ve grown a following on LinkedIn. Get the real ingredients for the secret sauce that creates content that feels authentic, builds trust and expands your (or your exec’s) professional impact. You’ll learn how to: Find your voice (and keep it real):…

Intrigued by growing a following on LinkedIn or in any social space? This one’s for you. A prominent voice and influencer will share how they’ve grown a following on LinkedIn. Get the real ingredients for the secret sauce that creates content that feels authentic, builds trust and expands your (or your exec’s) professional impact. You’ll learn how to:

  • Find your voice (and keep it real): Craft posts that resonate, sound like you, spark genuine conversation and tie back to your professional brand—or your exec’s goals.
  • LinkedIn dashboards and native tools: An inside look at the platform’s metrics and dashboard features, with tips on optimizing your profile for success. This includes a discussion of LinkedIn audio and live tools and how they support community building.
  • Keep it simple: Get the practical, repeatable steps you can start using today.
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Speaker

  • Jayde I. Powell Creator & Marketing Strategist

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