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Gemaire’s Digital Heart of Business: Strengthening Frontline Employee Engagement

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24 minutes April 9, 2025

Engaging a dispersed, frontline workforce comes with unique challenges — but for Gemaire, creating a more connected, mobile-friendly employee experience was a top priority. As they transition from a traditional intranet to a more modern, employee-centered approach, they’ve learned valuable lessons about reaching workers where they are, navigating compliance considerations, and driving adoption across diverse teams. In this session, we’ll explore Gemaire’s journey toward strengthening…

Engaging a dispersed, frontline workforce comes with unique challenges — but for Gemaire, creating a more connected, mobile-friendly employee experience was a top priority. As they transition from a traditional intranet to a more modern, employee-centered approach, they’ve learned valuable lessons about reaching workers where they are, navigating compliance considerations, and driving adoption across diverse teams. In this session, we’ll explore Gemaire’s journey toward strengthening internal communications, including the key drivers behind their strategy, the challenges they’ve tackled along the way, and their vision for the future now that they are rolling out a new platform. Whether you’re in the early stages of rethinking your own digital workplace or looking for insights on engaging frontline employees, this conversation will offer practical takeaways to help you build a stronger, more connected workforce.

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