We’ve advanced from piloting AI in 2025 to better understanding governance and adoption across the enterprise. This panel explores how organizations are integrating generative and agentic AI into workflows for communications teams and beyond, responsibly and strategically. Learn about: Responsible AI: How to set clear rules for privacy, source use and bias checks, plus a … The AI-Powered Workforce: From Experimentation to Embedded Strategy
As AI accelerates content creation, communicators face a practical challenge: How do you move faster without compromising accuracy, security or brand trust? This case study walks through how one comms team built a lightweight but structured AI governance model—from approved tools and internal policies to custom GPTs and AI agents that evaluate risk before content … AI Content Governance in Action: Building Guardrails and a Smart QA Workflow
Your next brand rep might not have a pulse. Synthetic personas — chatbots, voice clones, CGI influencers — are already running customer service flows and starring in creator campaigns. Some audiences embrace them. Others recoil once they realize they have been talking to code. The real challenge is less about building one and more about … Spokes-Bots, Ambassadors and Boundaries: Governing the Role of AI in Brand Presence
Some predictions claim 80% of enterprises will be running GenAI by 2026. With federal and state laws ramping up and enforcement of infringing or deceptive uses of AI on the rise—it’s clear that strong governance protections are no longer optional. In this lightning table talk with your peers facilitated by a Center for AI Strategy … Protect Your Brand: Crowdsourcing Bulletproof AI Policies in 15 Minutes
In the second episode of Ragan’s Signature Voices Series, Carnival Cruise Line Chief Communications Officer Chris Chiames explains how communicators who learn about Regulation Fair Disclosure (RegFD) and other SEC rules are better equipped to protect their organization’s reputation when speaking with stakeholder—and position themselves as leaders who are strong partners to the business in … What Communicators Need to Learn About Financial Disclosure
In this Short from Ragan’s 2025 Future of Communications Conference, FleishmanHillard’s Mike Cearley goes over a three-step process for verifying the accuracy of your AI outputs as a means to increase trust in their accuracy and the legitimacy of the tech.Mike CearleyGlobal Managing Director, Future of WorkFleishmanHillard
Crises don't politely announce themselves—they arrive suddenly, carrying significant reputational risk. This session provides comprehensive guidance on building a proactive, modern crisis communications framework that protects against reputational threats and keeps your organization ready to face deepfakes, activist mobs, social media chaos and everything in between. You'll learn techniques for identifying potential issues early, establishing … In Case of Emergency: Building Crisis Readiness Before You Need It
This 3-part, intermediate-level series from Ragan’s Justin Joffe explores how public affairs fundamentals apply in an age where the climate of government relations is highly polarized, politicized and contentious. Beginning with a look at how to map the landscape of policy and influence, the series then explores how to craft a messaging strategy grounded in … 3-Part Series: Public Affairs in Uncertain Times
(15m) In this module, you will conclude this course by learning how to consider legalities and professional ethics, as well as outside influences like social media and the 24-hour news cycle. This module covers the importance of reinforcing key messages, media monitoring, and avoiding follow-ups or clarification that could cause reputational harm. By the end … Creating a Flexible Response Strategy Amid Backlash (Part 3)
Over 50% of communication professionals have indicated that legal and regulatory challenges significantly impact their communication strategies, whether it’s a crisis comms framework, a financial report, or just a press release. How can you effectively convey your message while jumping over legal hurdles? This panel, featuring seasoned lawyers and communication experts, will equip you with … Legal Eagles: How to Work Proactively Across the Aisle to Avoid Roadblocks