Join CCO Amanda Schoch alongside Ragan Chief Growth Officer and Head of Councils Mary Buhay as they discuss how PNNL used data to change how it communicates with its staff, bolstering engagement, reputation and brand in the process.
Related
Mary C. Buhay
Chief Growth Officer and Head of Councils
Ragan Communications
Mary C. Buhay is Chief Growth Officer and Head of Ragan’s Communications Leadership Council and PR Daily Leadership Network. A communications executive with more than 25 years of experience, Mary develops communities and stories that connect businesses meaningfully with people—customers, employees, investors, journalists, and other stakeholders—whose trust helps to drive growth. Mary joined Ragan Communications in 2021 from Women Presidents Organization, where she was global director of growth. Mary was previously senior vice president of marketing for G&S Business Communications, a top-15 agency based in New York. In this role, she advised internal and external clients and implemented plans for corporate social responsibility, healthtech marketing and business-to-business communications. Earlier, Mary had roles as corporate officer and senior vice president of corporate communications, marketing and sales for Medialink Worldwide, a digital media-technology venture whose Nasdaq-listed IPO she helped to launch as part of the founding team.
Amanda Schoch
Chief Communications Officer
Pacific Northwest National Laboratory
Amanda Schoch is the Chief Communications Officer at the U.S. Department of Energy’s Pacific Northwest National Laboratory (PNNL) and a member of Ragan's Communications Leadership Council.
Amanda joined PNNL in 2021 from the Office of the Director of National Intelligence, where she served as Chief Communications Officer and Assistant Director of National Intelligence for Strategic Communications.
At PNNL, Amanda is at the forefront of developing and executing a comprehensive communications strategy that amplifies the laboratory’s global visibility, strengthens its reputation, and garners support as a preeminent research institution. She leads a dynamic team of communication experts, driving the creation of compelling communications that engage and inspire internal and external audiences. Through her leadership, PNNL’s research and innovations are effectively communicated to the world, reinforcing its position as a leader in scientific excellence.
Before joining PNNL, Amanda dedicated two decades to serving the nation, offering strategic advice to U.S. leaders across both the legislative and executive branches. As the Assistant Director of National Intelligence, she spearheaded global messaging and acted as the public voice for the U.S. government's top intelligence agency.
Amanda holds an MA in National Security from Johns Hopkins University and a BA in Communications from the University of Maryland.