As technology transforms how information is created, distributed, and consumed, trusted journalism has never been more important. Join for a conversation on how one of the world's most iconic media brands is evolving for a new era while staying grounded in editorial authority, global storytelling, and cultural impact.
From Person of the Year and TIME100 to newer franchises including TIME100 AI, TIME100 Sports, and TIME100 Creators, will discuss how TIME is expanding across platforms, audiences, and live experiences while continuing to shape global conversations. Also sharing how TIME's newsroom is covering artificial intelligence — and why the rise of AI is reinforcing the value of credible reporting, human judgment, and trusted editorial standards.
Designed for communications professionals navigating a rapidly changing media landscape, this session will explore what brands and communicators can learn from TIME's approach to trust, storytelling, audience engagement, and editorial partnerships.
Attendees will gain insight into:
- How TIME continues to shape culture and conversation through trusted journalism and iconic franchises.
- Why AI is increasing demand for credible reporting and editorial stewardship.
- What communicators should understand about building authentic relationships with editorial teams.
- How leaders can communicate with clarity and authority during periods of disruption and transformation.
