Modern Journalists Spill All: How to Navigate the New Landscape

News consumption has evolved radically, shifting from traditional print and TV to podcasts and digital spaces. Nearly 90 percent of U.S. adults say they often or sometimes get news from a smartphone, computer or tablet—and 30 percent say they get some of their news from TikTok. Discover what it takes to break through in this new landscape firsthand from a journalist, a producer, a podcaster and a content creator. They’ll cover:

• New Media Players: A deep dive into the new print media (Substack newsletters), the new radio (podcasts) and the new video journalism (TikTok, YouTube, etc.)—and how to score coverage.
• Relationships First: How to build connections with influential new media journalists—including best ways to friend, follow and DM them on Twitter/X, LinkedIn and beyond.
• Winning Pitches: Templates for winning email, DM or even in-person pitches—plus the best news pegs, trends, stats, exclusives and multimedia elements to include.
• Follow-Ups and More: Why it’s important to be available post-pitch to help share out your target new media journalist’s story or post—plus how to help with follow-ups, second-day stories and more.
• What’s Next: Exciting, new media formats and platforms journalists are experimenting with—and how to be a valuable resource to them as they adjust to emerging tech.