Future-Proofing Comms: What’s Next in AI, Tools and Technology

Justin Joffe is the Editorial Director and Editor-in-Chief at Ragan Communications where he oversees the editorial strategy for Ragan across brands and products. In addition to his editorial duties, Joffe also advises the programming team on best-in-class conferences, webinars and workshops during a time of unprecedented change in the way that communicators and marketers learn and meet. He is also a freelance journalist and communications writer specializing in the arts and culture, media and technology, and ad tech beats. Before joining the Ragan team, Joffe worked for Muck Rack, PR News, and The Observer. Additionally, his writing has appeared in several publications including Vulture, Newsweek, Vice, Relix, Flaunt, and many more. You can find him on X @joffaloff.

Chris Harihar is Executive Vice President at Crenshaw, a Mod Op company, a leading B2B tech PR agency based in New York City. With 13 years of experience, Harihar has spearheaded award-winning PR programs for both established and emerging tech companies, focusing on B2B SaaS brands and businesses in various sectors, including adtech, martech, digital media, customer experience, customer support, artificial intelligence, cybersecurity, supply chain, human resources, enterprise/IT, healthtech, and more. Before joining Crenshaw, Harihar held senior leadership positions at PR firms M Booth and The Morris + King Company. Leveraging his expertise in media research and communications theory, Harihar has transformed early-stage companies into category leaders and established category leaders as household names. He has led, managed, and executed successful B2B tech PR programs for brands such as Verizon, Yahoo, Wix, AOL, DoubleVerify, Getty Images, WeTransfer, Fractal Analytics, Telenav, IBM, Innovid, Fast Company, IDG (Foundry), and more. Additionally, Harihar has driven B2C programs for companies like Airbnb, CafePress, and Foursquare.

Aaron Kwittken is founder and CEO of PRophet, an AI-driven PR DaaS platform owned by Stagwell. He is also founder and chairman of KWT Global, a highly acclaimed PR and brand strategy firm with offices in New York, London and Los Angeles. A proud George Washington University alum, Aaron serves on GW’s School of Media and Public Affairs advisory committee. He’s president-elect of PRSA-New York and past president of the Americas for the International Communications Consultancy Organization (ICCO); a former Board member of the PR Council; a former adjunct professor at NYU; writes for Forbes and The Drum; and is the creator and host of the popular Brand on Purpose podcast that features companies that do well by doing good. He has deep expertise in marketing technology, brand strategy, reputation management, crisis management and purpose-driven marketing. An endurance sports enthusiast, Kwittken puts social impact at the center of everything he does personally and professionally.

Megan DiSciullo is currently the US and Mexico Communications Leader at PwC,  where she is responsible for leading 170+ communications practitioners across a range of disciplines. Under Megan’s leadership, she has helped the firm conceptualize and launch CEO Action for Diversity & Inclusion, the largest CEO-driven commitment to advance D&I in business. She also helped PwC launch its first D&I Transparency Report, which has become the most downloaded report of all time at the firm. Prior to PwC, Megan spent nearly nine years at Edelman in its business + social Purpose practice in New York, Chicago and Amsterdam working on clients such as Business Roundtable, VF Corporation, SC Johnson, Darden, Environmental Defense Fund and Hilton.