Working with TikTok Influencers

Rome Johnson is a social media manager at Microsoft. He's also a TikTok influencer who focuses on "making black fatherhood fashionable" under the @romiejohns handle, which enjoys 95K+ followers and nearly 2M likes. A lifestyle dad and social media creator with a passion for storytelling and advocacy for the disability community, he previously served as a senior social media specialist at T-Mobile and before that a communications manager and social media lead, also at Microsoft. In that role, he led the social strategy for the internal BI@Microsoft website, produced content for the blog and ran the Infopedia Media video channel and community pages.