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Training in Real Time: How Comms Leaders Are Preparing Their Teams

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20 minutes June 4, 2026

AI is reshaping research, writing and reporting, and the smartest PR pros are learning alongside their AI tools. A robust L&D strategy helps keep teams fluent in both human judgement and machine intelligence. Learn how these communicators and their teams balance daily tasks with upskilling to stay current and productive. Just-In-Time Upskilling: How micro-learnings on skills can help keep staff current.Skills to Hire For: How…

AI is reshaping research, writing and reporting, and the smartest PR pros are learning alongside their AI tools. A robust L&D strategy helps keep teams fluent in both human judgement and machine intelligence. Learn how these communicators and their teams balance daily tasks with upskilling to stay current and productive.

  • Just-In-Time Upskilling: How micro-learnings on skills can help keep staff current.
  • Skills to Hire For: How curiosity, data-literacy and ethical awareness will define the best and brightest, and how to teach and learn those traits today.
  • Models for Future-Proofing Teams: Practical models for continuous learning that can evolve alongside the tools and techniques your team is using.
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