Deciding what resources feed into your strategy begins with the employee’s needs and wants. Armed with that intel from pulse surveys and newsletter metrics, you can create a content calendar that’s optimized to engage employees — and have a bit of fun, too. In this session, you’ll learn:
- Active listening: How to learn the wants and needs of employees through pulse surveys.
- Crafting collaborative content: Strategies for getting your leaders, department heads, employees and subject matter experts involved.
- Content calendars: Tips for creating a collaborative calendar that reaches across business functions to bring the entire company to light.
- Newsletters: Examples of outstanding newsletters that drive opens and engagement.