The adage, “A picture is worth a thousand words” is never more important than when it comes to cutting through the noise on Facebook, Twitter, Instagram and beyond—and videos can say even more. Danielle Veira, Director of Communications and Engagement for A Better Chicago, will share how the nonprofit reaches and inspires through compelling images and videos, focusing on relaying important information through the lens of empowerment, inspiration and support throughout COVID-19.
You’ll learn:
- Ways to not just tell, but show, your organization’s story and community members—and how to tie your efforts to holistic PR and marketing efforts
- Tips and tools for creating images and videos across social media platforms without busting the budget (or without one)
- How to relay information and important messages with effective visual content that empowers instead of overwhelms