Social Strategies for Attracting and Retaining Talent

The Great Retention remains a very real trend for employers as employees leave their roles to pursue fresh opportunities, join vibrant communities and seek stronger workplace culture. In this session, we’ll explore how your brand can use its social media channels as a dynamic recruitment tool to show future talent why they should consider joining your organization — and remind current employees why they should stay.

You’ll learn:

• How to craft an inbound recruitment strategy that includes social media tactics at each stage of the journey to attract & retain diverse talent
• How thought leadership and designated brand ambassadors can create content that can increase retention & your talent pool
• New and emerging ways that marketers and communicators are utilizing video and partnering with influencers on social media channels in order to attract talent