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Next Member Roundtable: December 4, 2023

Resources: Measurement

Modern Measurement: How Real-Time Data Can Power Your PR Efforts

Modern Measurement: How Real-Time Data Can Power Your PR Efforts

PR Measurement Workshop: Dispelling Myths to Prove Value—and Improve Performance

PR Measurement Workshop: Dispelling Myths to Prove Value-and Improve Performance

Measuring the Effectiveness of YouTube Influencer Marketing Campaigns

Internal Communications: From Measurement to Mastery

Media Monitoring & Measurement – Fullintel Hub

Guide: Using measurement to prove internal communications has value

Executive Summary: Using measurement to prove internal communications has value

How to Measure Internal Communications

Email Benchmark Report Preview and Tipsheet

PR’s Dictionary of Public Relations Measurement and Research

The Ultimate List of Communications Measurement Resources

AMEC’s Barcelona Principles 3.0: Whitepaper

Media Coverage Scoring Guide and Template (Courtesy of Children’s National Hospital)

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