Carolyn Shelby

SEO manager

Walt Disney Company

Carolyn Shelby is an SEO manager at the Walt Disney Company, where she leads SEO for ESPN.com and the ESPN network of Internet properties. She was previously the director of SEO for Tribune Publishing, where she worked at the Chicago Tribune, the Los Angeles Times and Tribune newspapers and digital properties across the country. She specializes in organic and technical SEO, content marketing and helping businesses rebuild underperforming websites while preserving existing inbound links and search engine rankings.

@cshel