Specialist, Social Business Team
Adam Hernandez represents the “LUV Airline” as a specialist on the social business team, where he works on social and digital strategy for Southwest Airlines. Adam tries to embed social into every aspect of the business. He has managed the social team during landmark events: unveiling a bold new look for the airline in 2014, the repeal of the Wright Amendment that restricted long-haul flights from Southwest’s Love Field, and the launch of the uniquely painted plane, the Tennessee One, in 2016. If you follow Southwest’s social channels, you might see Adam in a live stream. In four years at Southwest, his work in social customer care has made him an expert on the legendary Southwest culture.