Internal and external teams are often measuring in separate systems, on separate calendars, telling separate stories to the same leadership team. In this case study, you’ll learn how one organization built a unified framework that gave leadership one story showing what both teams contributed. You'll learn:
- Finding Common Grounds: How to identify the shared data points that make a single, unified framework possible across both functions.
- Missing Context: What became visible when internal and external metrics were analyzed together.
- Politics of Integration: How the team navigated ownership, data silos and competing priorities to build a dashboard that everyone used.
