Media Panel: Newsroom Vets and Insiders Dish How to Survive the Gauntlet

Come see what it takes to stand out in today’s busy news cycle. Our newsroom insiders will share how to turn heads and earn headlines by prioritizing authenticity, human-driven stories and fresh perspectives. Don’t miss this chance to hear relationship building and pitching tips from editorial gatekeepers who can either bless or blast your news.

You’ll hear:

  • Nurturing connections: How to develop strong relationships with busy journalists.
  • Angling for success: Story pegs and hooks to help your news spark interest.
  • Pitch anatomy: Templates and tips for email, phone or social media pitches.
  • DEI vs DOA: The importance of diversity in media relations — how to ensure more inclusive language, messaging, visuals and spokespeople in your outreach.
  • The pitch is right: Step up and take your best shot in our interactive pitch forum.
  • Tim Bird
    Executive Vice President, Client Services
    LifeSci Communications
  • Cheyanne M. Daniels
    Race and Politics Reporter
    The Hill
  • Alex Rosenwald
    Senior Director of Communications
    The Hill
  • Steve Drummond
    Senior Editor and Executive Producer
    National Public Radio (NPR)