Going Beyond the Acronyms

For more than 35 years, Carol Cone has embraced a steadfast commitment to leading the purpose movement. Cone has executed over 250 purpose programs—from overall enterprise purpose to social purpose, ESG strategies and communications, to cause branding and nonprofit positioning, fundraising and stakeholder engagement. To amplify the value of purpose, over her career she has conducted more than 30 research studies to educate and inspire professionals to embrace this critical strategy. She also hosts the podcast Purpose 360, which has more than 110 episodes to date. And to support more powerful business and nonprofit partnerships, she authored Breakthrough Nonprofit Branding. She is a highly sought-after speaker and media expert, sharing her insights on purpose branding, corporate citizenship, sustainability and CSR around the globe from the New York Times to the Economist, the Wall Street Journal, Fast Company, CNN and the AP.