From Gen X to Gen Z: Bridging the Generational Gap

There’s no one-size-fits-all approach when it comes to communicating to a deeply divided workplace that spans digital natives (Millennials, Zoomers) and those who learned the internet as an adult (Boomers, Gen X). In this session, we’ll explore how employees of different generations communicate, review their generational and demographic differences, and workshop some messages to refine together.

We’ll discuss:

  • Data, stats and psychographics on the five generations active in the workforce today.
  • The role of video, emojis and GIFs when connecting to Millennials and Gen Z.
  • How to adapt and customize your communications to appeal to your intended audience.
  • Equitable training on new resources for employees of different generations.
  • Deanna Miller
    Senior Internal Communications Manager
  • Kathy Eichlin
    Head of Fraud Protection and Corporate Communications