Feeding the Content Beast: Ideas & Strategies to Boost Engagement

Today’s communicators are tasked with fill editorial calendars for intranets, email newsletters, publications and more, without access to robust content teams or big budgets. In this hands-on session, experts will share strategies that have worked for comms teams of all sizes and budgets.  Then, you’ll work in small groups to brainstorm additional content sources. Get ready to leave with your notebook stuffed with crowdsourced ideas.

You’ll walk away with:

• Strategies to work across functions and collaborate with other teams to bolster and keep content flowing.
• How to use trending conversations and perspectives to create shareable content that shows other voices are heard.
• Deep dives on the internal communications editorial calendar strategies of three companies of various sizes.