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Media Relations Conference
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Media Relations Conference 2024
Jun 5–6, 2024 · The National Press Club · Washington, DC · Virtual
8 sessions · 4h 12m total runtime
Sessions
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Crisis and Reputation Management
Joe Buccino, Linda Barnhart
56 minutes
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Finding Our Way Together: Uniters in an Age of Division
Brandon Wolf
19 minutes
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Beyond the Headline: Mastering the Message Amid Mis/Disinformation
Patrice Smith, APR
22 minutes
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AI Insights: Leveraging Custom GPTs for Brand Persona Alignment and Thought Leadership
Rowan Toffoli
23 minutes
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Modern Journalists Spill All: How to Navigate the New Landscape
Yasmeen Sami Alamiri, Brakkton Booker, Howard Mortman
48 minutes
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Measuring Up with PESO: How Media Relations Pros Can Prove ROI
Rachel Reh, Amanda Coffee, Sidney Alvarez
42 minutes
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Media Training: Transforming Reluctant (or Ego-Driven) Execs into Stellar Spokespeople
Ben Dobson
20 minutes
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Mission Meets Message: Winning Press and the Public with Purpose
Courtney D. Williams
26 minutes
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