Through evocative storytelling we have the power to connect with our audience, whether in a press release, a meeting or onstage. Novelists, screenwriters and playwrights deliberately employ narrative tools to create compelling stories, transcendent moments and page-turners. Use these same tangible tools and transform corporate communiqués into gripping and memorable stories.
- Use the top three rhetorical devices to make any story be both hard-hitting and Tweetable
- Identify and use a magical object for storytelling impact
- Construct your stories with insight that catches readers’ breath
- Hunt for the compelling story hidden within the dullest of topics