Employer Branding Strategy: 5 Common Mistakes

Rainey Turlington is an employer branding consultant for Travel + Leisure Co., which has a portfolio of nearly 20 of the world’s leading travel brands, including Wyndham Destinations and Panorama. Her experience includes building Wyndham Destinations’ first global employer brand from research and creative conceptualization to activation across social and digital channels. Prior to joining Travel + Leisure Co., Rainey was a senior content strategist at AdventHealth, where she developed integrated marketing campaigns to fill high-volume nursing roles across 14 hospitals.