Crisis Preparedness: Building Reputation Resilience Before a Cyberattack

Terri Durdaller is a media strategist who has pitched stories for organizations ranging from large nonprofits to government agencies. She has earned press coverage in numerous top-tier media outlets, ranging from The New York Times and NBC Nightly News to The Atlanta Journal Constitution and FOX News. Terri currently leads internal and external communications for Lutheran Services Florida where she drives public relations activities, reputation management and brand strategy. She also has worked for governors of Missouri and Florida, the Missouri Secretary of State’s Office and Department of Public Safety, and the Florida Department of Children and Families. Terri devotes her free time to serving as the Chair of the Marketing and Communications Committee for the Florida Head Start Association as well as a member of the Membership Committee for the Public Relations Society of America, Tampa Bay Chapter.

Julie Joseph oversees global IT Communications at Equinix delivering strategic and creative campaigns to drive the IT agenda forward with internal and external stakeholders. She also leads executive communications for Chief Information Officer, Milind Wagle. Joseph’s role sits at the intersection of IT and corporate communications priorities, to create awareness for various digital transformation initiatives as well as to enable the technology tools and platform adoption at Equinix. She is passionate about crafting impactful and measurable campaigns that connect with relevant audiences. She comes from the communications agency world, where before Equinix she was a Senior Vice President for B2B technology at Porter Novelli, a global Omnicom Public Relations firm. Before moving to the U.S., Julie worked for over a decade with global tech clients in India, shaping her truly global perspective for communications. She has led PR campaigns for key enterprise companies such as HP, NetApp, SanDisk, Intuit, Oracle, Mu Sigma, Hitachi Data Systems, Applied Materials, EMC, AMD, RSA, Analog Devices, Infosys, McAfee, Qualcomm, Microsoft Research, etc. Her background includes degrees in engineering and communications.