CEO of Zillow Group Discusses His Facebook and Instagram Strategy

Zillow Group’s Spencer Rascoff is passionate about being a social CEO. He has full ownership of his social channels and he values the authentic interactions he’s able to have with customers and employees. In his closing fireside chat, you will hear how he uses Facebook and Instagram Stories to expand his mission to be completely transparent. You’ll walk away from the discussion with the knowledge and business case to inspire your executive to become a truly social leader.