A big mistake companies make on social media is not bringing much personality or flair to their social media content and presence, regardless of platform. Dry content doesn’t fly anymore–it can’t compete with the personality-driven content posted by creators on TikTok, Reels and even YouTube shorts. Join to hear how to tap into the power of creativity as your biggest lever for standing out.
- How to get more creative and innovative with your social media strategies
- Winning content and top performing posts—what’s working and what’s not
- The power of creative as your biggest way to optimize ads on social
- Why short form video are on the rise—and how to lean into creating more entertaining video content (instead of informational plays)
- Insights for finding your brand voice, personality and flair for a more engaging online presence
- What all of this means to your other digital marketing—including email