Ethan McCarty

CEO

Integral Communications Group

Ethan McCarty is the CEO of Integral Communications Group, a consultancy that helps major brands engage, inspire and activate employees on behalf of their employers.Previously, he was the Global Head of Employee and Innovation Communications for Bloomberg LP where he led a team of Employee and External Communications professionals who activated, informed and enabled Bloomberg's 18,000+ employees worldwide.Before Bloomberg, Ethan was Director of Strategic Consulting for IBM’s World Wide Marketing and Communications Labs. Prior to that, as IBM’s global leader for Social Strategy and Programs, Ethan developed enterprise standards, governance, tools, services, skills and measurement frameworks to continuously improve IBM's presence on external social media, as well as the activity of IBMers on social media.