This 3-part, intermediate-level series from Thomson Reuters Special Services Director of Corporate Communications Sasha Christian explores how a strong employer brand functions as an integrated effort that engages both internal and external stakeholders—along with those across business functions. Beginning with a look at how to establish a strong foundation for your employer brand, the series then focuses on how to apply an employee advocacy framework and connect internal culture back to external reputation.
All Featured Sessions
3-Part Series: Building a Strong Employer Brand Inside and Out
25 minutes
May 21, 2025
This 3-part, intermediate-level series from Thomson Reuters Special Services Director of Corporate Communications Sasha Christian explores how a strong employer brand functions as an integrated effort that engages both internal and external stakeholders—along with those across business functions. Beginning with a look at how to establish a strong foundation for your employer brand, the series then focuses on how to apply an employee advocacy framework…
Members only
Unlock the full session
Subscribe to watch this video, download the handouts, and access 500+ more sessions.
Related Videos
Keep building on what you just learned.
On Demand
GEO Workshop for Comms, PR & Marketing
1h 30m
On Demand
Issues Management Across Generations: Navigating Culture Gaps Before They Become a Crisis
40 minutes
On Demand
Mapping Employee Experience to Corporate Reputation
26 minutes
On Demand
The 100-Day Roadmap for CEO Transitions
23 minutes
On Demand
Build a Custom GPT for Your Comms Team: Live Demo and Use Cases
25 minutes
On Demand
Agentic AI Frameworks and The Future of Comms: What to Automate Now
27 minutes
Go deeper in person
Future of Communications Conference
Join hundreds of communicators learning to guide organizations through disruption, AI adoption and reputational risk, live with the experts shaping what comes next.
Part of CommsWeek
New York City