5 Major Insights You Need to Know About Influencer Marketing Today

The influencer marketing world has changed a lot over the last decade. Consumers have changed how they consume information, social platforms have come and gone, and much more. In this session, we’ll talk about the five macro-trends in influencer marketing that you need to understand to adapt and succeed today.

You’ll learn:

  • The platform and content styles performing best today
  • How to budget and measure influencer marketing the right way
  • How UGC, paid social, and influencers are converging
  • What works and what doesn’t when launching a new program
  • How to best approach influencers for optimal results
  • Bradley Hoos
    Chief growth officer
    The Outloud Group