Design thinking: DIY techniques to drive intranet improvements
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You don't have to wait until your next intranet overhaul to deliver improvements that meet user and business needs. Design thinking, a process for generating new ideas and solving problems, offers a suite of tools that allow intranet teams to take advantage of in-house resources to work agilely and drive meaningful enhancements. In this session, you'll learn how the KIPP Foundation embeds design thinking in its platform and content development work to deliver a valuable and usable intranet experience—without writing large checks or engaging external contractors.
- Gather user feedback to generate empathy and build trust
- Lead brainstorming sessions that create buy-in and break down silos
- Use the concept of minimum viable product (MVP) to maximize your resources
- Rapidly test improvements to identify features with the highest value
- Foster a design thinking mindset among intranet managers and contributors
Jenni Baker is manager of product innovation at the KIPP Foundation, a nonprofit supporting the KIPP network of free public charter schools. She drives product development and community engagement strategy for KIPP Share, the internal knowledge-sharing platform used by 11,000 KIPP leaders, teachers and staff. Prior to joining KIPP, she worked for Goodwill Industries International, where her team's intranet redesign was recognized as one of Nielsen Norman Group's Ten Best Intranets of 2017. She holds an M.A. in professional writing from UMass Dartmouth and professional certifications in UX and web design. @kipp