Winning with Snackable Content and Influencers: Engaging on Instagram, Facebook, Twitter and More

Standing out from the crowd of social media posts and content is a tall order, but brands should aim higher to deliver coveted and valuable content to your target audiences that increases engagement and boosts brand awareness and loyalty. Quynh-Le Nguyen, Senior Social Media Manager for Dropbox, will share how she strengthened Dropbox’s brand online and fostered engagement and lasting relationships during COVID-19 through digital care packages created by 25 influencers and experts across verticals, along with ideas for supercharging your social media efforts with snackable content.

You’ll learn:

• Ways to surprise and delight followers on Instagram, Twitter, Facebook and more, even during times of crisis and change
• How can you extend your brand’s reach, target the right audiences and boost organic content with paid social media strategies
• How to promote your brand and solidify your voice online without yelling empty marketing messages
• Lessons learned from working with content creators and influencers