Building belief with w3: The IBM intranet

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What You’ll Learn:: 

For more than 100 years, IBM has been at the forefront of innovation that impacts the world. As the company transforms, so do the tools IBM employees—known as IBMers—use to learn about the company strategy and advocate for IBM externally.

The home page of IBM's intranet averages 20 million hits and more than 600 thousand unique visitors per month. Whether to read company news, access administrative and HR tools or just check the company stock price, most IBMers find themselves visiting the intranet at least once per day.

Key Highlights:

  • Focusing on user experience
  • Gaining control of the content monster
  • Embracing agile and design thinking
  • Measuring what matters
December 2017

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Presenter bio: 

Karen Lilla has 20 years experience as a communications professional and is skilled at effectively communicating the value of a product, solution, initiative or corporate message to a variety of audiences. Karen's background in the high-tech and entertainment industries have exposed her to a variety of communications challenges and audiences. She is skilled at managing complex projects on a global level.