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Next Member Roundtable:
Tuesday, March 4, 2025
Measurement
28:42
Work Smarter, Not Harder to Create Content that Surprises, Delights and Moves the Needle
19:06
Take the Reins on Visual Storytelling: How Nonprofits (and Others) Can Connect and Inspire Across Social Media
28:50
Reinvent Your Social Media Strategy: How TIME Refreshed a Legacy Brand with Visuals, Paid Content and More
1:00:01
Business and Finance Fundamentals: What Public Relations and Communications Pros Must Know
30:59
Better Communications Plans: Key Elements and KPIs to Win Approval and Boost Results
31:35
Mastering Business Acumen: Pathway to Becoming a Strategic Advisor to the C-suite
23:29
The Future of the Industry: Top Communications Trends to Embrace
30:34
The Future of Media Relations: Getting Your Organization in Headlines
13:31
The Future of Digital Marketing Content: How to Thrive in a Pay-to-Play Landscape
23:16
The Future of the PR Budget: How to Do More with Less
14:23
The Future of the Consumer Journey in a Data-Informed Landscape
21:34
Create Change: Set Measurable DEI Goals, Tie Them to Business Objectives and Continuously Improve on Them
30:03
Discover Your “Greater Purpose”—A Blueprint to Shape a Brand and Protect It from Crisis
30:23
Powering Your Social Media Content, Campaigns and Engagement with Analytics
35:56
From Your Website to Content and Ads: Mastering the Art of SEO
25:21
An Analytical Journey: Using Google to Improve Your Content Performance
25:16
Power Your Workplace with Insights: How BP’s ‘Continuous Listening’ Connects Leaders to the Employee Experience
28:33
Tap into the Truth: Measuring Your Organization’s DE&I IQ
27:24
Measuring Up: How Can Communicators Measure the Impact of Storytelling?
16:14
Use SEO to Extend the Reach of Your Content and Your Budget
33:00
How Social Media Platforms Became COVID-19 Response Networks
27:04
Measuring Social Media Initiatives: What’s the Worth of a “Like” or a Follow?
38:58
The Future of The PR Pro: Media Relations and Measured Communications Through COVID-19
25:55
Beyond ROI: Assessing and Adjusting Your Communications Impact
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