The Power of Email and Intranets

Laurie Weaver is the Vice President of Marketing and Philanthropy at Monarch, a nonprofit behavioral health and long-term services provider in North Carolina. In this role, Weaver builds and maintains brand awareness and loyalty and oversees Monarch’s marketing, communications, community engagement and philanthropic fundraising initiatives. She manages a team of creative and engaged professionals who raise awareness and understanding of the people, programs, services and mission of Monarch. Weaver joined Monarch in 2013 as the Director of Grants and Foundation Relations and moved into the role of Senior Director of Philanthropy. During her tenure in fundraising at Monarch, she successfully secured the organization’s first private, six-figure grant, Monarch’s first facility naming gift and the organization's first multi-million dollar, multi-year federal grant. Prior to joining Monarch, she held marketing, communications and program management roles with Our State magazine and the University of North Carolina at Greensboro.

Nathalie Santa Maria, APR (she/ella), a bilingual Cuban-American public relations and nonprofit leader. The Miami-native started Sunnyside Communications after a decade of honing and integrating her creative, philanthropic, and results-driven knowledge to effectively plan and execute communications campaigns. The proof is in her work with a series of multinational companies and nonprofit organizations including Apple, Western Digital, Audi Latin America, Porsche Latin America, IPG Mediabrands, and Monarch. Her work with Monarch, a nonprofit behavioral health and long-term services provider in North Carolina, won PRSA Charlotte and The Arc of North Carolina awards for Your Crisis Won't Wait and Support Inclusion Saturday campaigns, respectively. She also serves as the Executive Director for Leaves from Stella, a nonprofit Nathalie founded in honor of her late mother, Estela, that provides scholarships and a pen-friends program for young adults who have lost a parent or sibling.