The #HiltonEffect: Highlighting impact, accomplishments and the future through the lens of human storytelling

Every organization is creating content nowadays, but are people responding to it? As Hilton finishes celebrating its 100th year as a leader in global hospitality, it’s also building an editorial content strategy centered around people: travelers (both business and leisure), employees and the people of the communities and countries in which Hilton operates.

  • Lou Dubois
    Director of content for global brand communications
    Hilton Worldwide