(25m) In this module, we’ll look at the substantive and structural elements of a successful media pitch. You'll learn how to tailor your pitch to the expertise and preferences of your target media contact, what resources to provide, and how to follow up. By the end, you’ll have everything you need to pitch, build and maintain non-transactional relationships.
(25m) In this module, we’ll look at the substantive and structural elements of a successful media pitch. You'll learn how to tailor your pitch to the expertise and preferences of your target media contact, what resources to provide, and how to follow up. By the end, you’ll have everything you need to pitch, build and maintain non-transactional relationships.
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