Media Panel: Newsroom Vets and Insiders Dish How to Survive the Gauntlet

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Come see what it takes to stand out in today’s busy news cycle. Our newsroom insiders will share how to turn heads and earn headlines by prioritizing authenticity, human-driven stories and fresh perspectives. Don’t miss this chance to hear relationship building and pitching tips from editorial gatekeepers who can either bless or blast your news.

You’ll hear:

  • Nurturing connections: How to develop strong relationships with busy journalists.
  • Angling for success: Story pegs and hooks to help your news spark interest.
  • Pitch anatomy: Templates and tips for email, phone or social media pitches.
  • DEI vs DOA: The importance of diversity in media relations — how to ensure more inclusive language, messaging, visuals and spokespeople in your outreach.
  • The pitch is right: Step up and take your best shot in our interactive pitch forum.
  • Tim Bird
    Executive Vice President, Client Services
    LifeSci Communications
  • Cheyanne M. Daniels
    Race and Politics Reporter
    The Hill
  • Alex Rosenwald
    Senior Director of Communications
    The Hill
  • Steve Drummond
    Senior Editor and Executive Producer
    National Public Radio (NPR)