A compelling and distinctive story can cut through the cluttered landscape of content and help you define and communicate your organization’s unique attributes. Don’t let technological tools or the plethora of latest trends distract you from the crucial emotional connection you must create with readers. Storytelling has become a powerful business tool in today’s digital age because it begins and ends with empathy, driving an immersive and emotional experience for all audiences and stakeholders. Though not every tidbit is a story, an interesting narrative that’s dynamically told can cut to the core of your values and inspire your audience to act. In this interactive opening keynote, Miri Rodriguez, storyteller and head of the global internship program for Microsoft, will share how you can effectively tell your best stories with empathy, along with practical tools to help you become a skilled storyteller.
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Miri Rodriguez
Senior Storyteller, Author "Brand Storytelling"
Microsoft
Microsoft is a member of Ragan’s Communications Leadership Council. Miri Rodriguez is the CEO of Empressa.ai, a groundbreaking AI company that’s reshaping the future of work for women. An accomplished author, Rodriguez's seminal work, “Brand Storytelling,” has been translated into four languages and earned numerous awards and prestigious nominations.
At Microsoft, Rodriguez continues to inspire as a Senior Storyteller, where she leverages her extensive knowledge and empathetic approach to craft narratives that resonate on a profound level. Her global perspective, futurist insights and authentic delivery have made her a top in-demand speaker and consultant.
Committed to social advocacy, Rodriguez's volunteer efforts span from training leaders of social enterprises in Africa to mentoring students and professionals in the U.S., helping them forge personal brands rooted in empathy, passion, and purpose. She also imparts mindfulness and happiness through her platform, Be Mindful Be Happy.
Rodriguez travels around with her husband while her kids attend university, and her personal journey is interwoven with her professional endeavors. Her travels around the world not only provide inspiration for her work but also reflect her deep-seated belief in the power of human experience and technology to transform lives.