Economic volatility and evolving business landscapes are fueling unprecedented C-suite and comms turnover. With 40% of comms execs leaving due to organizational changes (Korn Ferry), communicators must be prepared to navigate leadership transitions and new “change agents” with poise. Inspired by the Aerospace Corp’s CEO—whose walkup song for a recent town hall was “Crazy Train”—this session shows you how to stay on track during turbulent times so you can transform your own leadership transition from wild ride to a smooth journey. You’ll learn:
- “Crazy Train” Case Study: How a new CEO and team of “buttoned up” rocket scientists let their hair down and reimagined their townhalls to inform and entertain the workforce.
- The First 100 Days: How to develop a change management playbook to onboard new leaders and foster a positive shift—from prep work to new normal.
- Strategic Partnerships: How to rapidly build trust and credibility with incoming execs—while positioning your team as strategic partners.
- Culture Matters: How to create a culture that adapts to change while crafting change narratives that resonate with employees and managers—including using social media to mitigate uncertainty and rally teams.
- Future-Proofing Careers: Steps to embrace constant change, continuously upskill and demonstrate your value to new leaders.