Cut Through the Noise: How to get your social video noticed

Why do videos from some organizations always show up in your social channels with tons of shares, views, likes and comments? It’s not luck—it’s strategy, and in this session, digital video strategist and producer Justin Allen will teach you how to shoot videos that hit huge numbers of people where they live on each specific social platform.

Key Takeaways:

• Tips, tricks and trends for each social platform
• How to adapt concepts that play on Facebook, Twitter, Instagram & Vine
• Create videos that work on Facebook: Why graphics are key
• How (and why) to create videos for mobile
• Should your brand be on Snapchat? (Probably not. We’ll discuss why)
• Why smartphones are all you really need to bring social videos to life