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Culture Under Fire: Mastering Change Comms Amid Pullbacks and Transformation

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44 minutes October 16, 2025

In today’s volatile landscape—where M&A shake-ups, ESG/CSR mandates and even language crackdowns collide—communicators are on the front lines of culture and change. Employees still crave belonging and clarity, but the way we deliver it has to evolve. In this candid panel, leaders share how they’ve anchored culture amid mergers, restructurings, RTO drives and AI disruption—while reframing culture comms as both risk management and growth strategy.…

In today’s volatile landscape—where M&A shake-ups, ESG/CSR mandates and even language crackdowns collide—communicators are on the front lines of culture and change. Employees still crave belonging and clarity, but the way we deliver it has to evolve. In this candid panel, leaders share how they’ve anchored culture amid mergers, restructurings, RTO drives and AI disruption—while reframing culture comms as both risk management and growth strategy. Expect hard-won tactics for steering teams through transformation, breaking down silos and proving culture’s value when traditional DEI budgets or vocabulary are seeing pushback. We’ll touch on:

  • New Changes: How orgs are tackling everything from M&A integrations to ESG/CSR expectations, RTO pushes and DEI pullbacks—while still building resilient culture.
  • Culture Meets Change: How to align culture initiatives with business strategy so change comms becomes a growth lever, not just a defensive play.
  • Real-World Examples: Fresh case studies of change comms done right, from merger integrations to ESG rollouts and policy pivots.
  • Culture vs. Silos: Practical ways to embed comms, culture and inclusivity in other departments’ workflows and partner across HR, legal and strategy teams to drive unified change.
  • Candor and Inclusion: How to deliver transparent messaging on sensitive issues—from ethics training to restructuring—while still signaling respect, belonging and DEI principles, even when terms are under scrutiny.
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