Create a Communications Strategy that Advances your DE&I Strategy and ERGs

Already a member? Watch now
Presented By: 

The full content of this page is available to members only.

What You’ll Learn:: 
Support your organization’s DE&I strategy and employee resource groups (ERGs) with a strategic communication plan. Discover how to increase the visibility of DE&I programs and ERGs within your organization and boost buy-in and participation.
Learn how to:
  • Develop a strategic communications plan aligned to your DE&I strategy
  • Choose the right channels to promote DE&I program efforts, even in a remote environment
  • Work closely with HR and ERG leaders to better understand initiatives and related goals and craft supporting compelling communications
  • Ensure that DE&I is top of mind throughout the organization
November 2020

unilimited access
to all videos

per year
Presenter bio: 

Joseph Dawson is director, strategic communication for the office of the chief human resources officer and chief diversity officer at Freddie Mac. He leads message development and positioning in integrated campaigns to mobilize people to take meaningful action, while also providing communication counsel to senior leaders. Prior to Freddie Mac, Dawson held global communication and digital marketing roles at Fortune 500 companies including the AES Corporation and Advance Auto Parts. He started his career as an economic developer with a local government agency.