Connect and Inspire a Dispersed Workforce Through an Integrated Communications Strategy

There are thousands of tools designed to help you engage with employees and build collaborative internal communities. You probably know most of them, including e-mail, virtual meetings, intranet, videos, town halls, social media and text. Yet, how do you choose the right ones—or do you use them all? The answer requires customizing communications to your specific internal audiences and equipping employees with the tools and knowledge necessary to deliver their best work. Christine Kitson, manager of internal communications at the American Society for the Prevention of Cruelty to Animals, will share tactics, case studies and insights which demonstrate how an integrated communications strategy can elevate staff engagement and empower even the most dispersed workforce to become enthusiastic brand ambassadors who collaborate more effectively across departments, locations, and project-specific groups.

  • Christine Kitson
    Manager of internal communications
    ASPCA