Clubhouse for Communicators

The hottest social media app in years is a hotbed for tech industry insiders, marketers, celebs, investors and influencers. And it’s only going to get bigger. Watch to quickly determine if it’s a fit for you and your brand—plus how to start a room, moderate and grow your audience like a pro:

• The FAQ: What social media is and isn’t—and why it matters
• Top players list (Clubhouse, Twitter Spaces, Facebook, Fireside, Sonar and more)
• The biggest opportunities for brands, organizations and experts—from essential features to branded clubs, promoted rooms, ads and sponsored influencers
• How to create a Clubhouse bio that drives engagement (and business)(from using spaces and emojis to showcasing thought leadership)
• Marketing strategies to consider—including hosting your own rooms, setting up mini-events, becoming a club admin, engaging in other rooms and more
• Secrets of exciting conversations and extending them into podcasts
• How to find and partner with influencers on Clubhouse to ensure important conversations about you, your brand or product reach as many people as possible
• Authenticity vs. the hard sell: How power users balance biz and buzz
• How an app premised on exclusion actually creates inclusion
• Why Clubhouse is a boon for nonprofits—not just privileged, pedigreed hustlers